Corporate Gifts & Business Gifts, effective yet profit building

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By billericky

Many companies will reward their staff, at least once a year, with a Corporate Gift or a Business Gift. It is the companies way of showing its appreciation to their employees, for the work they have done over a period of time, its just like a bonus. But what many companies lack, is the initiative to purchase Corporate Gifts that are useful, cost effective, promotional and most importantly, produce goodwill with the staff and the intent to increase profits. Today's workforce do not want a Parker pen with the companies logo on it, neither do they really need another DVD player, games console or any other electrical equipment which will find its way eventually into a bin. These items are allowing your work force to sit down and not use their brains much, so what is the point of a Corporate Christmas Gift which endorses sitting down? when a company is expecting the best from its employees?

Frighten your Staff Half to Death

Everybody has heard of team building, which as a Company Gift, really sucks, nobody wants to go to seminars about team building to learn how to talk to each other, they are mainly boring, last only a little while and are soon forgotten. To get the best from your staff, you need to encourage them, you need to give them excitement, maybe even frighten them half to death, this will leave a lasting impression that will be talked about for a long time, and not just by your staff, but by their friends and family, and then by their friends, with your companies name being mentioned each time they talk about it. You will be spreading the companies name around by recommendations, by the very people who are possibly your market target, which is the best advertisement system in the world, being recommended by satisfied people. This is not just a Corporate gift fo the staff, it is also a corporate gift for your bank balance.

See all 2 photos

Excite your Staff

Every body wants excitement in their life, so as a Corporate Gift, why not give your staff that. Give them different types of Extreme Sports to choose from, such as Parachute Jumping, Bungee Jumping from a crane in your own car park with your logo on the top, advertise everywhere, Abseiling is an excellent way of gaining trust in others who you work with, you can even arrange a day Paint Balling. Get a list together and contact companies who do this, you can arrange them very cheaply, be a good boss and do it with them, they will love it.

Give them something to talk about months before you actually give them the gift, if the Corporate gift is going to be for Christmas or Thanksgiving arrange a list to be circulated in September of the sports / activities that will be available for them to do, that way you will know how many people want to do which sport. And in doing that, the anticipation will build up, they will tell their friends who will also come along on that day to watch, that will increase the numbers arriving by another 20-30% who are there to watch, have a little party with your companies logo emblazoned everywhere, more free advertisements, make a discreet phone call to the local press stating that your employees will be doing this and that any proceeds from the actual day, will be donated to charity, free press adverts and goodwill to the community, priceless. Have a raffle or something for free products you produce, there are many different ways for you to provide excitement for your staff which will be talked about for a long time, and at the same time pioneering a new strategy of advertisement gimmicks which will really work.

 Business Rivalry

If you have a business rival, with whom you actually get along with, invite them along as well to your "open day" or days, let you staff see if he is afraid or not, if its a paintball day, then it will be war of companies. Don't forget, each sport can be done on different days at different venues, so each worker will go along to other workers gift selections to watch them, they will bring friends who will want to try it, more money for your company or charity, more fun for your workers. If there are going to be five extreme sports corporate gifts selected, thats five days you could have press releases, free, then have a day where the press witness the handing over of the cheque to the chosen charity, which should be a local one, to help your companies profile.

OR............YOU COULD BUY THEM A PEN

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